3 min read

Replica Launches on Google Marketplace

Now it’s easier than ever to access Replica’s nationwide data on mobility activity, land use, economic activity, and demographics data.

Published on

November 8, 2022

We are thrilled to announce that Replica is now a preferred data partner in the Google Cloud Platform.

With this partnership, it’s easier than ever for companies and public agencies to access Replica’s nationwide data on mobility activity, land use, economic activity, and demographics data.

With access available via BigQuery, users can get started today integrating Replica’s uniquely granular datasets into their own tools and deriving novel insights about transportation, land use, real estate, and economic activity.

If you’re interested in learning more about acquiring Replica data through the Google Cloud Platform, reach out to Steven Turrell for more information: steven@replicahq.com.

With Replica, mobility activity can be filtered by attributes of trips and the people taking them. Here, Replica shows the destinations of shopping and social trips taken by 25- to 35-year-old residents of the Cincinnati area with incomes between $75,000 and $150,000.

Replica’s Trends data covers mobility and consumer spending data for each week back to January 2019. Here we see in-person and online spending trends in restaurants and retail for Cincinnati-area residents throughout 2022.

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