Replica data represents people, mobility, economic activity, and land use. Our accurate and reliable data provides deep insights into the patterns of activity in your communities — and confidence in the decisions you make about them.
Public agencies and private firms across the United States use Replica to inform decision-making, optimize transportation and land use, and create places that serve everyone.
Cities are about more than mobility. The movement of goods and people is inextricably linked to the health of the overall economy, and a large portion of consumer spending happens while people are on the go. With Replica Trends, customers can get near-real-time data on movements and mobility preferences, evaluate the effects on consumer spending, and get better, faster insights to support revenue forecasting and develop interventions.Learn More
Evaluating real estate projects means weighing the benefits of new developments against the costs of externalities like congestion, accessibility, and environmental impact. Without accurate and timely data, it’s hard for communities to get a precise sense of the “before” or the “after.” With Replica Places and Trends, agencies can build a comprehensive understanding of the trips, travel choices, and consumer spending decisions across time, enabling more equitable and effective policies for their communities.Learn More
When New York stopped 24-hour subway service for the first time in over 100 years, MTA used Replica data to design a shutdown schedule and offer alternative transit options that would least impact essential healthcare workers.Learn More
With vehicle miles traveled (VMT) data for residents and the overall road network, Sacramento Area Council of Governments can prioritize and invest in large-scale infrastructure and development projects in compliance with California’s SB 743.Learn More